24 year old California gurl Amanda Thomas is the brains behind achingly hip and edgy jewellery label Luv Aj. Boasting fans in Kim Kardashian, Vanessa Hudgens, Whitney Port and Nicole Richie, Thomas’ signature heavy-metal spikes and crosses, body chains and chunks of crystal have become the accessory staple of fashion’s elite.
Ordinarily, Luv Aj sits just outside my price range but I’m THRILLED to report that they’re currently holding a 70% off sale to make room for their new collection. That means the famous crystal cross ring can be yours for a measly $19; this striking stacked crystal necklace is a cool $66 USD; and $132 will get you the phenomenally awesome mesh orbit necklace – pretty good considering its original $440 price tag. Keep your mitts off the Arrowhead Ring though – that one’s all mine.
Scroll through the stunning Luv Aj lookbooks below – the first shot by Claire Thomas and starring bad-ass babe Alex Ferreira (I wonder if she’s related to Skye?); the second a Fashion Gone Rogue exclusive starring Charlotte Free-doppelganger Wylie Hays and captured once again by the Thomas sisters – then head over to the Luv Aj store and prepare to fall in luv.